But there is a definite problem with a demand for personal action, it is both ineffective and usually hypocritical like in the way you suggested.
We absolutely need to demand that all companies and institutions get to carbon neutral or negative status in the products or services they offer.
Every individual can do their part if they want but that’s mostly to feel good, any real progress can only come from the goods/service providers fixing their offers (and that might need all sorts of legislation and incentives to get going, whatever it takes).