In old buildings with solid walls you can get condensation on the walls that will evaporate because the living space is heated and we'll ventilated. If you clad that wall in insulation you can prevent the evaporation which leads to damp problems.
Newer building codes have started to mandate more external insulation:
* https://www.buildingscience.com/documents/insights/bsi-001-t...
Depending on the climate zone, up to half the insulation may be mandated to be on the outside (behind some kind of cladding (brick, stucco, siding) to protect it from UV and bulk water).
Per the above article, by having the outside be insulation, your interior structure is kept warmer, and so condensation is less likely to occur.
Do a search for "Joseph Lstiburek" and "Matt Risinger", who have lots of articles and videos on building science.