Service providers talk, they talk to their customers they talk to their competition - otherwise they provide a shitty service, which doesn't bring in much money, which gets you out of business.
Imagine this conversation:
Provider Alice: Hey I just got my first daily deal out the door. Hope it recuperates the steep cost in the long term.
Provider Bob: Cool, where did you do it?
Provider Alice: Groupon Clone X! Because...
Provider Bob: Nice, I do all my deals on Disruptive service Y, which costs me only a fraction of the Groupon Clone X.
Provider Alice: Motherfucker...
What I'm trying to say is that this market is a race to the bottom and will probably enter the schoolbooks as an example of a dead-end business opportunity.
