When I was building Crewcharge, an email marketing tool - I needed to build a feature to show a preview of how the email looks. I was searching for inspiration and realised most email preview tools only showed you the email in full screen when it's opened as if all emails get opened.
While this happened, my friend who is a digital marketer sent an email to himself and grabbed 3 phones around the house. When I asked why, he replied that most people don't even open the emails and read it from the notification bars.
Another friend missed a job interview because he swiped on the notification thinking it was a promotion.
After a survey it was clear than more 75% of the people do the same and that most email marketing or email outreach tools are optimizing for wrong placements.
I built this as a chrome extension so it would be open to existing email marketing and email outreach tools in the market. It currently integrates with Google Workspace, Hubspot, Apollo io, Snov io, Mailchimp, Sendinblue, Google Sheets / Notion / Airtable.
The way it works is it parses the dom for the email text (or HTML), subject line, Sender name and creates the previews in a new tab where you can explore how the email looks on Gmail, Yahoo, Outlook, Androids, iPhones.
Future integrations in pipeline include Salesforce Marketing Cloud, Instantly, Lemlist, Outreach io.
Launched on Producthunt reaching #1 product of the day and reached around 450 users, a lot of us discover us on Google when they search for email preview or email testing tools.
The vision of inboxpirates is to also give you a good email score to get higher response and open rates, using NLP and the core version is very basic with some bugs.
Bootstrapped solo-founder here with a production version, sorry in advance for some of the bugs against specific email clients!
I've spent around 5 months building and marketing this tool alone, but I wanted to really see if people cared enough about this problem.
Appreciate all thoughts and feedback. For anything else, mail me at inboxpirates[at]gmail.com
