He's owned Twitter for a few days. He threw out $20 and then adjusted it down to $8, seemingly based on feedback. Did he already know that $8 was the appropriate amount? Was there already some internal analysis done that he is just piggy-backing on? It certainly seems like Musk is making big changes literally moments after arriving on scene.

Perhaps he actually did - I think in part he's just playing it straight as an outsider, openly talking about the emperor being naked. That is, a lot of the serious business is just bullshit LARP people do, and if Musk can openly mock it and make money on the meme value of it all? That's a well-earned entertainer salary.

I guess it is possible he floated the $20 knowing someone very-famous would object and he could counter—either misreading the room badly, or else as a deliberate insult—with $8, which was what he wanted all along.

5d chess and all that.

Or he's impulsive and tweets dumb shit basically all the time. It might just be that.