I buy them from https://zennioptical.com
I don't think that I'd ever pay more than $100 for a frame again.
The sunglasses that we buy in a drugstore can be had for paltry sums, why not prescription eyewear?
They're especially good for cheap prescription sun glasses. I bought a whole stack of them years ago I'm still working through. If I go to the river or where ever and something happens to them I'm out $25 instead of $250.
It also helped that the last time I went to a local shop it proved to be a ridiculous experience. I ordered a pair of clear acrylic frames, and for whatever reason when they came in the sales clerk got bored and thought it'd be interesting to use highlighter on the insides of the frame to see what it looked like. But then it wouldn't come off so she just kinda tried to play it off like nothing happened when I picked them up. It was completely absurd. I had to wait another month for them to reorder.
So yeah, eyeglasses are now one of those categories of local businesses where I've learned they're basically all scams.
Related: it's getting hard to find a cleaner that does alterations in house vs mailing them off to a service. Last couple times I've had to do that it turns into a 4 to 6 week long game of "where did your clothing disappear to and will the store find it this time or tell you to come back in a week yet again."
Why is it so many of these simple services increasingly feel like total scams in the US?
Because 'quiet franchising' is a huge money maker for those selling the franchises.
For alterations you need to look for someone who does full custom clothing in-house; cleaning services almost all now ship even the cleaning to some central location.
I was able to find an actual cobbler nearby; they're still out there but it can be hard to find.
$100 sounds like it's ~10x what the price should actually be for simple plastic shapes, and it's probably more than 100x the actual cost to manufacture them.
I have a moderately strong prescription (with slight differences for each eye) and I got the best glasses I've ever had from Zenni for $72.90 + tax. Could have been $60 without a presumably overpriced anti-reflective coating. I don't remember how much my glasses cost from traditional sources, but I think it was on the order of $200–$300 after insurance.
Lenses today tend to be polycarbonate plastic anyway - which means they can be produced rapidly like any other plastic moulding.
And each of those 5 pairs is half as durable.
It is a similarly wild situation where eye exams at Walmart can be cheaper than at a regular eye doctor covered by my insurance.
And the only time I've paid over $100 for frames is when I order the ones with a magnetic polarized clip-on that are hard to find. (And I wish I could find something like my old ones where the magnets were on top instead of on the bottom. It was more secure.)
My desk glasses, optimized for computer screen distance and never actually leaving my office, on the other hand - easily last a decade with no discernable damage. Because - no significant dust, no organic vapors, no glue, and always wiped with a clean micro-fiber wipe.
I also toss and turn in my sleep, knocking things off the nightstand and then stepping on them when I get out of bed.
Your style of glasses can say a lot about you as a person.
I don't know the situation, but it's possible that Walmart doesn't make any money on that, or even loses money, to get you into a Walmart store.
I'm not sure what the business deal is, but it looks to me like the rent the space from walmart and wal-mart does the scheduling. That is the person who does the exam isn't a WalMart employee, but they use WalMart for services. If you watch close you will notice they use a different POS system for paying for your exam from the one you use to buy your glasses.
It's likely that it's mainly volume (and NO insurance paperwork at all) - the one I went to doesn't even take insurance, cash or credit card only.
If you don't want to purchase online Costco is decent price - $180ish for the progressives lenses I just purchased vs $400+ from LensCrafters. Downside of Costco is a limited selection of frames, but worth a look. Also heard good things about Warby Parker but have not purchased lenses from them.
Oh, Zenni's progressive lenses have a much narrower distance vision section in the lens than Costco's. So I get progressive glasses at Costco then single reading and computer glasses (for < $40 each) at Zenni.
* also, meaning, along with Zenni
I wear glasses for 95% of time, I want to not hate how they feel.
Frankly, unless we're talking about real designer pieces, glasses have been a completely utilitarian/commodity item for the past half century. The real achievement of Luxottica (which also reflects in their brand name) is that they still manage to sell them as premium/craft products.
A few years back my wife bought a pair (single vision) in China for about $30--excellent at the time but they turned out not to be durable. (She had taken a tumble and smashed her pair.)
https://vroptician.com is where I got mine from.
They didn't have that many $100+ glasses at the store. I think the frames that I bought for like $60 (didn't even hit the max, so they were free). Honestly, think they're nicer than most of the frames there.
You can buy oakleys for like $40-70. Even the sale ones tend to look better than the ones on zenni. Some of the nicer zenni's are $40+ anyway.
Of course it is really cool to see decent frames for $20 or less. I'm going to keep it in mind in the future.