And each of those 5 pairs is half as durable.
It is a similarly wild situation where eye exams at Walmart can be cheaper than at a regular eye doctor covered by my insurance.
And the only time I've paid over $100 for frames is when I order the ones with a magnetic polarized clip-on that are hard to find. (And I wish I could find something like my old ones where the magnets were on top instead of on the bottom. It was more secure.)
My desk glasses, optimized for computer screen distance and never actually leaving my office, on the other hand - easily last a decade with no discernable damage. Because - no significant dust, no organic vapors, no glue, and always wiped with a clean micro-fiber wipe.
Forget to take the glasses off before you jump into the pool or readjust your glasses while cleaning the house and before you know it the coating starts to dissolve. Even if you’re religiously rinsing them, the accumulated damage to the coatings fogs up the lenses and weakens the surface against scratches.
I also toss and turn in my sleep, knocking things off the nightstand and then stepping on them when I get out of bed.
Your style of glasses can say a lot about you as a person.
I don't know the situation, but it's possible that Walmart doesn't make any money on that, or even loses money, to get you into a Walmart store.
I'm not sure what the business deal is, but it looks to me like the rent the space from walmart and wal-mart does the scheduling. That is the person who does the exam isn't a WalMart employee, but they use WalMart for services. If you watch close you will notice they use a different POS system for paying for your exam from the one you use to buy your glasses.
It's likely that it's mainly volume (and NO insurance paperwork at all) - the one I went to doesn't even take insurance, cash or credit card only.