I already have a service where I curate news articles for specific industries. If an AI can classify the articles it can cut down 80% of the work I’m doing by perusing hundreds of news articles to find the ones that interest my clients.
I'm not arguing that this by itself could justify the tens (or hundreds?) of millions it cost to build the AI, but my guess is that there are dozen of business cases a tool like that could be useful. Just the other day I came upon a company called Persado that provides different marketing copy depending on the age group you're addressing. They could easily eat their lunch with ChatGPT.