There are government subsidies but it's still much more expensive in the end. I think they are simply too expensive and impractical to install for most people.
BTW my town has an all-electric mandate for new construction already, and there's a lot of that. There's also a bylaw that takes effect in 2025/2026 banning gas-powered landscaping equipment.
OTOH, a few months ago my stepmother installed minisplits after getting quoted $22K to install a whole-home forced air heat pump (going from no forced air at all, so part of that cost was ducting, though it's a single story ranch house so not terribly difficult).
Somewhere between those two points, prices went insane.
I imagine the "proper" heat pump costs a lot because it has to integrate into your central heating - heat and pump water etc. But I also imagine for a lot of people in this country 2-3 mini splits like this one would be absolutely sufficient, wouldn't cost a fortune, and would save them money(plus they can be used for cooling when needed).