For what it's worth, this was a big part of why I had a positive image of Google. Enterprises are boring, especially when it comes to technology. They make boring decisions about technology because they are almost always made based on bullet lists of half-truths, rather than by the people who actually have to use it.

Google seemed to make things for the users. Gmail, Google Docs, Google Talk, none of these had feature parity with their competitors at the time, but they were just so much better to use that people abandoned those enterprise products, even if their company was the one paying for them, and Google's popularity skyrocketed.

Many years ago my university asked the students to decide between Google and Microsoft for the (student) email platform. The impression I got from IT folks I knew was that they were strongly in favor of Microsoft. But when both companies were asked to make presentations to the students, I remember leaving the Microsoft one thinking they weren't even trying.