i.e. If the primary market you cater to is comprised of startups, then your business will also be affected by the crunch inasmuch as you're dependent on revenue from those [now dryer] markets.
Businesses who may not be substantially directly impacted can be expected to become more timid, cautious, and fearful in general. This can easily translate to re-focusing on things the organization has strong core domain expertise in and less on risky exploratory development.
However, they don't have a $0 in the bank account clock running like many startups may.