Its kind of like when Nokia used to sell the mobile phones with gold plating and the only way to get one was via an invite from an influencer. Basically creating the perception of value via false scarcity.
The first elite university school system that can physically expand to multiple campuses to accommodate new in person students and provide them with the exact same quality education and opportunities to network with legacy students will become Apple of collegiate education.
IMHO, the UC school system gets probably closest to this ideal.