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0 pointsnonethewiser2y ago0 comments

Seems dumb of them. Cost is trivial and their competition that isn’t so politically motivated will have a much further reach.

The smart move would be silent on the policy change, pay, and support rival platforms as they can. Instead they will eventually pay and look like they lost.

0 comments

fooey2y ago

It's smart because Musk already blinked

The top 10,000 are getting exemptions and won't have to pay

https://variety.com/2023/digital/news/twitter-business-month...

mullingitover2y ago

> Seems dumb of them. Cost is trivial and their competition that isn’t so politically motivated will have a much further reach.

It's wild hubris for twitter to try to invoice/penalize the very users and organizations that make twitter anything but insolvent. There should be money exchanged here, but it should be flowing generously and most importantly in the other direction.

VWWHFSfQ2y ago

maybe they can make their own twitter and give themselves a big blue check mark there

runako2y ago

For the NYT to verify their official accounts plus those of their reporters (using the Twitter Blue Affiliations feature) would be $1m annually. This, for a budget line item that has heretofore been $0. In this economy, that's a reach.

I don't think the NYT is worried about "reach."

tick_tock_tick2y ago

> I don't think the NYT is worried about "reach."

LOL they are desperate for reach. Incredibly so; have you not listen to any podcast by them? They are begging people to go to their site. They get a fraction of the organic traffic they used to and nearly everything is driven from other site like Twitter, Google News, Facebook, etc. The internet age has not been kind to classic news orgs.

astrange2y ago

The NYT has been doing great recently. They're probably the legacy news company that's doing the best online of anyone.

That's on the strength of having a lot of verticals like games, recipes and Wirecutter though.

1 more reply

nonethewiserOP2y ago

> I don't think the NYT is worried about "reach."

Then why are they on Twitter?

throwmeaway12122y ago

Having a presence doesn't mean you can infer they are worried about not having a presence.

mgiannopoulos2y ago

How do you get the 1 million figure?

brandonagr22y ago

An affiliated account to a verified org is $50 per month per seat, so NYT would have to authenticate 1,647 affiliated accounts to reach 1 million dollars per year

2 more replies

AuryGlenz2y ago

We’re in a time where ideology trumps revenue for some companies. You know, “Get woke, go broke.”

flangola72y ago

Everyone says that about things that made tons of money though.

AuryGlenz2y ago

Oh, I don't disagree. I wasn't necessarily (always) agreeing with it. As with anything it's a matter of degrees.

myko2y ago

The phrase is "Better Broke Than Woke", we'll see how it works out for folks

j / k navigate · click thread line to collapse

0 comments

fooey2y ago

It's smart because Musk already blinked

The top 10,000 are getting exemptions and won't have to pay

https://variety.com/2023/digital/news/twitter-business-month...

mullingitover2y ago

> Seems dumb of them. Cost is trivial and their competition that isn’t so politically motivated will have a much further reach.

VWWHFSfQ2y ago

maybe they can make their own twitter and give themselves a big blue check mark there

runako2y ago

I don't think the NYT is worried about "reach."

tick_tock_tick2y ago

> I don't think the NYT is worried about "reach."

astrange2y ago

The NYT has been doing great recently. They're probably the legacy news company that's doing the best online of anyone.

That's on the strength of having a lot of verticals like games, recipes and Wirecutter though.

1 more reply

nonethewiserOP2y ago

> I don't think the NYT is worried about "reach."

Then why are they on Twitter?

throwmeaway12122y ago

Having a presence doesn't mean you can infer they are worried about not having a presence.

mgiannopoulos2y ago

How do you get the 1 million figure?

brandonagr22y ago

An affiliated account to a verified org is $50 per month per seat, so NYT would have to authenticate 1,647 affiliated accounts to reach 1 million dollars per year

2 more replies

AuryGlenz2y ago

We’re in a time where ideology trumps revenue for some companies. You know, “Get woke, go broke.”

flangola72y ago

Everyone says that about things that made tons of money though.

AuryGlenz2y ago

Oh, I don't disagree. I wasn't necessarily (always) agreeing with it. As with anything it's a matter of degrees.

myko2y ago

The phrase is "Better Broke Than Woke", we'll see how it works out for folks

j / k navigate · click thread line to collapse