> UB became an actual problem when compiler vendors decided that it's fine to exploit it for optimization tricks.

Section 4. Conformance says "A strictly conforming program shall only use those features of the language and library specified in this International Standard. It shall not produce output dependent on any unspecified, undefined, or implementation-defined behavior, and shall not exceed any implementation limit."

Compilers are not allowed to produce output dependent on UB for strictly conforming ISO C programs, they must optimize those statements out. Treating UB as impossible is required for ISO C. It's NOT required for GNU C, or Clang C, or Microsoft Visual C, but they usually do so anyway (even though they're not compiling strictly conforming ISO C programs).