Wow, thanks for those cool ideas, mrieck! I already added AI to spice up the copy that the user enters (it's part of the Advanced plan), but your other ideas go way beyond that, thanks! Indeed, the AI could suggest what to do.

Regarding your 2nd paragraph: Yes, the true problem is not marketing itself with all its practices. The real problem is to make the user get into a habit and do it consistently. To help the user make it happen, I intend to add some kind of gamification and rewards. I was thinking about making it similar to those fitness apps that help the user eat less and exercise more.

In this case, the message would be "build less, market more".