Reddit has been mired in controversy since day one. It is also regularly touted on HN as THE ONLY trustworthy place on the web to find, for example, honest product reviews; where Google, Amazon, Yelp, Wirecutter etc are hopelessly corrupted. I'm not buying that a brief fit of bad PR will hurt them; and in the meantime Reddit thinks there's 20m of revenue on the table they will recapture when the app goes away.