This is analogous to the way a scalar logarithm can have a base of "octaves" (doublings), "decibels", or "powers of the golden ratio" (as found in the Zometool construction toy). Or pick your favorite other logarithmic system.
Both are "units" in a certain sense, but neither one is quite the same kind of "unit" as light years or foot–pounds or amperes.
> 1 meter divided by 2 meters is 0.5 as a number. But it is only 0.5 radians under (1ish) specific arrangements of those lengths in a particular metric space
Just as 1 meter straight ahead divided by 2 meters straight ahead is the unitless scalar number 0.5, we can likewise treat angles (i.e. rotations) as ratios: 1 meter straight ahead divided by 1 meter to the right has the unitless bivector-valued ratio i, oriented like the ground you are standing on. You can multiply this bivector by some other coplanar vector to rotate it a quarter turn. For example, you can multiply it by the vector «3 inches due North» to get the new vector «3 inches due West»; notice how the units do not change because our bivector i is unitless.