I think this is underappreciated by the "tech press" and by a lot of people who buy on specs and fashion (feels like the first is a subset of the second): most peoples' computing needs are overserved by what's on the market.
Calling a machine a "Pro" version was brilliant, because most people don't want to consider themselves an amateur.
And here we are, bunch of tech nerds who really are pro subverting the paradigm!