Allow package deliverers to put a package in your garage instead of on your step.
When I had MyQ, I used it almost exclusively when I was on my motorcycle. I had it configured so that I could tap a button on my phone that tracked my location and enabled a geofence around my house so it would ping the MyQ to open when I got about a quarter mile from home. I called this my "riding home" mode. This saved me the trouble of having to get my gloves off and open the door through the app when I got to my driveway, and I didn't have to leave a garage door opener on/with my bike.
These very practical daily occurrences can make devices incredibly annoying and frustrating for typical consumers who want it to just work.