Making art for most people is like exercise. It's good for them and once they get into it they like it, but there is an initial cost and your initial attempts aren't going to be very fulfilling and all that.
Almost everybody feels that surge of excitement in front of the potter's wheel. But, pots collapse, finding a teacher to mentor you is expensive, the people who want to start it have to start by researching clay and how you work it and can I use my oven as a kiln or do I need to buy a dedicated one and do I need glazing materials...
And then the same thing that killed exercise has killed the “artism” that we feel. People stopped going on daily constitutionals because of the TV, we made the TV more addictive and put it in your pocket and called it TikTok