I'll draw your attention to the fact that the big videogame kickstarters have been for franchises that have been dormant for decades. Surely their principals wanted to bring them back sooner. If they could raise this kind of money, why didn't they do it in 2008? The answer, of course, is that they couldn't do it in 2008. But they can in 2012. And Whedon could in 2012 as well.