How many times do you actually click on, or buy things from the ads you are shown?
You make it sound like we should all be grateful. Like ads are adding value to our lives. They don't. Outside of marketing, nobody cares about ads. We train our cognition to cancel out ads. We avoid them. The only people looking at ads and appreciating them are the ones, like yourself, who find them useful for things nobody asked for. I'd much rather you DON'T track me and --gasp-- DON'T show me an ad either. "But then you'll see worse ads!" Good. I'll ignore those too.
In my lifetime I've probably been shown $10,000 worth of ads on the internet, and I've probably spent $12 on them. Ironic that the only people who think that ads matter are the ones who's job it is to buy them with other people's money. Keep spending your bosses money, and I'll keep wasting it for you.