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0 pointsdindobre2y ago0 comments

I'm not sure I agree that the people doing the search are the customers here

0 comments

Sai_2y ago

I’m really curious to know who exactly you think are Google Search’s customers in the context of this thread about SEO.

BrandonMarc2y ago

Google Search's customers are companies who advertise on the SERPs.

Google Search's users are people who do the searching.

If a service is free to use, you are the product.

tough2y ago

People paying ads to show up on google's users search results are google's customers

people using google's free services to see those google results that have gone to shit since the past 10 years or so, and also are full page of ads without ad blockers, are google's product, which is acquired through offering free product and services that hook those customers to stay hooked even through the enshittification that has proceeded on those since the web 2.0 golden era

edf132y ago

The advertisers

nurtbo2y ago

Advertisers?

mcny2y ago

but think logically for just a second, why would advertisers advertise their turd if they could just have their turd show up on the search results for free?

For a turd sandwich to work, you have to wrap your turd (ads) with high quality results so people actually search on Google and then you can show them the turd along with the good stuff.

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