It's simply small amounts of marketing, continuously applied. Why would that be unhelpful? What in any of my statement was "bragging?" The only people who care about any education I ever got was someone in HR who needs to check a box. I get hired for the stuff I have built and can build, not what I learned in a classroom two decades ago that I have most assuredly forgotten by now. I built a couple of small side projects, I put them on github, I took photos, I showed the project to people on LinkedIn, I got hired. That's what works, for me. If anything, I'd say getting a formal education beyond high school is probably the most worthless thing I've ever done in my life to advance my career.