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0 pointsaccount421y ago0 comments

Except this is not how things work. All you are doing is giving the advertisers another tool to track you, it won't magically make them stop using all the other ones.

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mrweasel1y ago

I was thinking that they'd be forced to adopt this, as 3rd. party cookies goes away, but somehow I sense it's more likely that advertisers would adopt something like device fingerprinting instead.

The online shopping businesses really isn't interested in privacy, I don't even really blame the adtech industry for this one. The companies running the ads and retargetting campaigns want to know who clicked on what and when. Anything less will trigger a frantic search for ways to evade privacy improvements.

shortrounddev21y ago

Device fingerprinting is a hack and unreliable in the long run. Third party cookies are being replaced with first party cookies and PII-based tracking methods like UID2, which enables a decentralized network of vendors to generate the same hash for the same email address across nodes, giving advertisers a global understanding of identity. Once third party cookies are gone, expect to see login prompts everywhere

wasmitnetzen1y ago

To be fair, Firefox has added a fair amount of tools to try to block all the other ones. Along with supporting Ublock et al.

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