My bet is that a technical manager told his executive (multiple times) that he needed more resources and engineering time to make live work properly, and they just told him to make do because they didn't want to spend the money.

It could come down to something as stupid as:

Executive: "we handled [on demand show ABCD] on day one, that was XX million"

Engineering: "live is really different"

Executive: (arguing about why it shouldn't be that different and should not need a lot of new infrastructure)

Engineering: (can't really argue with his boss about this anymore after having repeated the same conversation 3 or 4 times) -- tells the team: we are not getting new servers or time for a new project. We have to just make do with what we have. You guys are brilliant, I know you can do it!"