What I find for me, and what I think is really common, is that a longwinded "why" is not the right place to start - it's too dry, not practical, and I can bounce off it without understanding.
Starting with a demo, a "you can use this tool to do xyx in 5 lines of code, here's how" makes me see that it has value, to get a basic feel for it. And once that is in place I get that it has value - it's like a hook to hang the "explanation" on.
Then the reference is useful later, when you're somewhat familiar, but need to check a specific thing that you don't know yet. You don't need or want to read a long multi-paragraph explanation to confirm a technical "yes or no" question.