For an attractive person: not much impact, though I think there is still a bit of a handicap depending on the type of person they are trying to attract and how much confidence plays into a valued trait for the other person. The same goes for how much of it seems ego-driven vs genuine.
For the average person: I mean you're simply limiting your pool. And potentially attracting personalities that look to exploit emotionally vulnerable people (the type willing to drop a lot of money on a photoshoot in hopes of getting more dates). As opposed to attracting the people they want to be dating.