Because in practice, it seems to me that DEI is almost always used to justify some kind of grift or other uselessness (renaming master to main, for example). I don't care that the outcome did not increase DEI; I care that the justification did.
There is a narrative in the Democratic party that DEI policy is good and must not be questioned, which is stupid as hell because it basically is guaranteed to burn out any goodwill that folks might have had to the concept. I was watching an official video from LAFD where a firefighter said "people want first responders that look like them" and then later in the video said "it doesn't matter that I can't carry an adult man out of a fire because they shouldn't have been there in the first place."
This is absolutely deranged; the entire Democratic party needs to either boot out the DEI crusaders or we will continue to seem out of touch and untrustworthy.