At the local pubic high school. The word "rhetoric" isn't used very often anymore--so perhaps I misrepresented a little but it's what she was studying at the time and it's what she's teaching now even though they call it "11th grade IB Diploma Program"

But the IB program requirements for English are all about identifying "author's purpose" and "author's craft" for authors all over the world and relating those things to global issues, which is pretty much rhetoric.

I think they avoid the label because it has connotations of manipulation. But learning to not be duped by a propagandist is the same curriculum as learning to be a propagandist. Better to understand the fire than to be ignorant of it and then get burned by someone else's, I say.