Suing small creators and businesses out of existence, scammy pricing policies (anything with the Star Wars license is overpriced 2-4x), increasing quality problems, very little in terms of own IP (in contrast to the 90s).
McKinsey types have taken over.
Edit: https://news.ycombinator.com/item?id=20884542 The "Held der Steine" logo lawsuit story is what has made me aware of their practices.