In the case of Google that is easy, since they have no content. Wikipedia does, and displays it (and yes, content, not "content", I have no idea what you thought you were doing there, but I saw it) -- along with a search field. So where is the problem?
> "People come, they consume and they leave. Sad, but that's life. But still the site is built to favor not their experience, but the experience of those who is deeply involved with Wikipedia"
You say that is if it's a bad thing. It's not as if there was any content there if the site wasn't accomodating to those who actually help out.
> "the change initiated by those outside of the community."
Making a websites with some screen mockups, zero code and a huge font as to make the whole thing unreadable isn't initiating change, it's piggybacking on the success and popularity of Wikipedia.
I mean, yes, by all means get involved and help improve it. But just telling them from the outside what to do, that's silly. Actually, all the content is free. You can make a mirror of Wikipedia and implement those changes. Let us see a live demo, you know. Screenshots and the promise to check your email are cute, but it's kinda been done before.