Or, switching to consumer products vs company revenue/profit or kingdoms, and grounding in a specific example: people love to hate Windows, but how many of them would actually be better off if the options were just Mac (still expensive, still niche) or Linux? And "well they could just learn how to [code or configure text files or whatever]" for these purposes counts as worse off, IMO - more time spent on something that used to kinda-sorta-at-least-work-predictably for them.