I hear all these arguments about how DEI is misrepresented, it's all about making sure everyone feels welcome at the workplace and people aren't discriminated against for their appearance, name, background, etc. It's about introducing diversity of thought to challenge the status quo and avoid group think (good luck expressing any moderately conservative opinion at any of these places though). It's also marketed as making the workforce better reflect the customer base so as to create better products for all. I am completely supportive of those aspirations and feel that DEI programs have done more harm than good in advancing them.
Many people quietly become upset when they see the comparatively mild practices like I have described. They start to wonder if they're going to be targeted unfairly during the next round of layoffs so some manger can help to improve their team's diversity score. They wonder if it's going to be more difficult for them or their kids to get a job. They don't like how any criticism of these programs is silenced and/or dismissed as racism/sexism/fascism/etc. Resentment builds, our society becomes more polarized, extremist views become more palletable, and they take their frustrations out at the ballot box.