Imagine a world where you have a scene fully sketched out in your head (i.e. creativity), you have the script of what will happen, sketches of what the scene looks light, visual style, etc. You want to make that become reality. You could spend a ton of time and money, or you could describe it and provide sketches to an AI to make it come true.

Yes, the limitations in the former can make you take creative shortcuts that could themselves be interesting, but the latter could be just as true to your original vision.