> I would have expected ribbons.
The cable is just 2D parallel optical bus. With a bundle like this, you can wrap it with a nice, thick PVC (or whatever) jacket and employ a small, square connector that matches the physical scheme of the 2D planar microled array.
It's a brute force, simple minded approach enabled by high speed, low cost microled arrays. Pretty cool I think.
The ribbon concept could be applicable to PCBs though.