The thing you're being forced to do is to choose between paying the higher price without screwing around and screwing around in order to pay the lower price, because the option to pay the lower price without screwing around was taken away.

This can be true even if the lower price is nominally a discount. Before everybody would pay $100. Now you can pay $80 by screwing around but have to pay $150 otherwise, and the screwing around is $40 worth of inconvenience. $40 is less than the $70 difference between $80 and $150, but $80 plus a $40 inconvenience is a higher cost than the original $100 uniform price, and obviously so is $150.