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0 pointsamrocha10mo ago0 comments

We could argue about the monetary value of points, but I don’t think we would get anywhere.

Instead I’d rather focus on human nature and induced behaviour.

When mcdonald's offers 2 burgers for the price of one, they make money because people who wouldn’t normally eat at mcdonald’s show up.

When airlines offer points, they make money because people who normally wouldn’t book flights end up booking them. Even if the points are a good deal, you end up spending more money than you normally would because you’re enticed by the points.

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ghaff10mo ago

The incentive is right in the term loyalty points. Tending to stick with one airline, if you travel a lot, has all sorts of status and rewards incentives. Which you can augment with things like branded credit cards, etc.

amrochaOP10mo ago

Sure, if you value those things then by all means, but it’s strictly speaking a poor financial decision

ghaff10mo ago

For people who travel by air a lot, even things that make that travel even marginally more comfortable are worth it.

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0 pointsamrocha10mo ago0 comments

We could argue about the monetary value of points, but I don’t think we would get anywhere.

Instead I’d rather focus on human nature and induced behaviour.

When mcdonald's offers 2 burgers for the price of one, they make money because people who wouldn’t normally eat at mcdonald’s show up.

0 comments

ghaff10mo ago

amrochaOP10mo ago

Sure, if you value those things then by all means, but it’s strictly speaking a poor financial decision

ghaff10mo ago

For people who travel by air a lot, even things that make that travel even marginally more comfortable are worth it.

1 more reply

j / k navigate · click thread line to collapse