For a long time it has been misused and nearly disappeared. It is about 40+ trademarks owned by a holding company. It could have been worse if this was scattered among a lot of different entities. So, this is still kind of a big deal as they can acquire all of them
The new generation has no idea
Talking to the younger generation about the 8 bit era is wild. I mentioned that my first system (TRS-80) had 4k to someone and they expressed surprise at that you could get a monitor that good back then.
How would that work? So anyone could release anything under the Commodore brand? That would be awful.
That said, why can’t there be nostalgic 80s/90s consoles AND same-era computers?
No, I meant, if you want to provide video games, just provide whatever is current and popular. Also, they should research whether there is actually a need for this. One suspects that such a thing already exists.
Would any of the many replacement/emulation/FPGA efforts that already exist be better with a specific logo? More convenient? Cheaper? More successful? I have serious doubts.
This feels, as the saying goes, like a big fat nothingburger.