>Apple's App Store allows users to opt out of tracking. The Play Store does not.
In EU the only legal way to do tracking is opt in, so this is a matter of law enforcement and not a long term competitive advantage.
The weakness of regulation is a problem of American users, which they can solve by voting for politicians who support better consumer protection. Of course they may choose otherwise and choose instead a quasi-monopoly of more expensive walled gardens. After all, America is democracy, isn’t it? :)