Sure - they get the trouble reports. But it's almost as if all the critical decision makers don't drive their own cars in real-life scenarios (drive more expensive cars? Have chaffeurs?) and don't understand how much BETTER it is to have a specific button/dial for "fan speed" and a separate one for temperature, instead of trying to control it via a touchscreen that has 100+ different screens it could be displaying when you want to adjust the temperature / fan speed.
Yes, I get it - deleting 7 buttons gets you that $1M bonus - but it totally borks the system for the everyday driver, who then becomes less loyal.
At this point, there are very, VERY few companies I'm loyal to, because almost none are loyal to me - they'll all give "new users" better deals, and take advantage of any loyalty I have to gouge me and charge me more than a competitor.