For the better part of a decade feminists have been wildly anti-objectification, not anti-sex. It's an important distinction.
For example, most modern feminists are pro sex-work, but only under conditions that guarantee safety, autonomy, and health care for the sex workers. That's very different from how most sex work is done today. So a modern feminist might say that we should be doing more to protect the sex workers who are held in bondage by a pimp, and forced to walk the streets while simultaneously arguing in favor of well regulated, protected brothels or private sex work.
Or, as in this case, it's not a feminist organization.
Compare, for example, Sex and the City, where 4 women were regularly engaged in a variety of sexual encounters and say, background dancers in a music video or advert that exist to appeal as objects to a male audience.