Because, as a EU citizen, I have never in my life seen any tests that carmarkers are advertising with that focus on pedestrians. I am regularly seeing tests that focus on occupants though, e.g. the Euro NCAP. But I am by no means an expert.

It would be hard to focus on pedestrian safety from a carmaker standpoint except for adding software features that recognize people in front of you and auto-brake or smth, which definitely is not the focus of the tests here. It may be a requirement though. The more I think about it, the more sure I am that you just made this up, sorry.