The thing is, good code is a form of a good result. You need to solve the underlying problems (which manifest as impact) but if you used code to get there, that code if well designed is extensible, reusable, then you pay low maintenance on it and that same code can be used to solve other problems (ideally).
It's a difficult judgement call to make though. If your org doesn't have the right technical leadership and the performance management structure doesn't reward it then you get what you see.
It's a lesson that's always learned far too late when it becomes slow and costly to deliver something new because you've amassed so much tech debt so it's often cheaper to start from scratch (which is saying something).
I see this all fwiw in big tech myself and with my peers at peer companies.