I am not saying that safety culture is irrelevant, not at all. I am saying that if the advantage of Rust is the culture that emphasizes safety (or rather memory safety, if the Rust community cared about safety in general cargo would not exist in this form) then
that is a weak argument.
I don't think 10 years ago there was a lot of Rust used, so I am not sure how relevant it is that 1.0 was released at this time.