In fact, your comment is part of the problem. You are one of the people who want to be outraged. In your case, outraged at people who think racism is a problem. So you attack one group of people, not realizing that you are making the issue worse by further escalating and blaming actual people, rather than realizing that the problem is systemic.
We have social networks like Facebook that require people to be angry, because anger generates engagement, and engagement generates views, and views generate ad impressions. We have outside actors who benefit from division, so they also fuel that fire by creating bot accounts that post inciting content. This has nothing to do with racism or people on one side. One second, these outside actors post a fake incident of a racist cop to fire up one side, and the next, they post a fake incident about schools with litter boxes for kids who identify as pets to fire up the other side.
Until you realize that this is the root of the problem, that the whole system is built to make people angry at each other, you are only contributing to the anger and division.
It's not built to make people angry per se - it's built to optimise for revenue generation - which so happens to be content that makes people angry.
People have discovered that creating and posting such content makes them money, and the revenue is split between themselves and the platforms.
In my view if the platforms can't tackle this problem then the platforms should be shutdown - promoting this sort of material should be illegal, and it's not an excuse to say our business model won't work if we are made responsible for the things we do.
ie while it turns out you can easily scale one side of publishing ( putting stuff out their and getting paid by ads ), you can't so easily scale the other side of publishing - which is being responsible for your actions - if you haven't solved both sides you don't have a viable business model in my view.
Anger increases stickiness. Once one discovers there are other people on the site, and they are guilty of being wrong on the internet, one is incentivized to correct them. It feels useful because it feels like you're generating content that will help other people.
I suspect the failure of the system that nobody necessarily predicted is that people seem to not only tolerate, but actually like being a little angry online all the time.
I think blaming it all on money ignores that this also serve political goals.
Groups spend money to manipulate public opinion. It’s a goal in and of itself that has value rather than a money making scheme.
I don't see anything like outrage in GP, just a vaguely implied sense of superiority (political, not racial!).
This is one level of abstraction more than I deal with on a normal day.
The fake video which plays into people’s indignation for racism, is actually about baiting people who are critical about being baited by racism?
But Facebook cannot "require" people do be angry. Facebook can barely even "require" people to log in, only those locked into Messenger ecosystem.
I don't use Facebook but I do use TikTok, and Twitter, and YouTube. It's very easy to filter rage bait out of your timeline. I get very little of it, mark it "uninterested"/mute/"don't recommend channel" and the timeline dutifully obeys. My timelines are full of popsci, golden retrievers, sketches, recordings of local trams (nevermind), and when AI makes an appearance it's the narrative kind[1] which I admit I like or old jokes recycled with AI.
The root of the problem is in us. Not on Facebook. Even if it exploits it. Surfers don't cause waves.
No, they do not. Nobody[1] wants to be angry. Nobody wakes up in the morning and thinks to themselves, "today is going to be a good day because I'm going to be angry."
But given the correct input, everyone feels that they must be angry, that it is morally required to be angry. And this anger then requires them to seek out further information about the thing that made them angry. Not because they desire to be angry, but because they feel that there is something happening in the world that is wrong and that they must fight.
[1]: for approximate values of "nobody"
Many people seek being outraged. Many people seek to have awareness of truth. Many people seek getting help for problems. These are not mutually exclusive.
Just because someone fakes an incident of racism doesn't mean racism isn't still commonplace.
In various forms, with various levels of harm, and with various levels of evidence available.
(Example of low evidence: a paper trail isn't left when a black person doesn't get a job for "culture fit" gut feel reasons.)
Also, faked evidence can be done for a variety of reasons, including by someone who intends for the faking to be discovered, with the goal of discrediting the position that the fake initially seemed to support.
(Famous alleged example, in second paragraph: https://en.wikipedia.org/wiki/Killian_documents_controversy#... )
Not sure how I feel about that, to be honest. On one hand I admire the hustle for clicks. On the other, too many people fell for it and probably never knew it was a grift, making all recipients look bad. I only happened upon them researching a bit after my own mom called me raging about it and sent me the link.