For example, if you wanted a pretty dress with a specific fabric and cut, you would likely have had to sew it yourself or pay a tailor because your off-the-rack options would be limited, costly, or ill-fitting. But people just did that without fanfare and it wasn't a counterculture. Or if you wanted custom cabinets or resin-coated live-edge stair treads, etc. You'd just figure out how to make it if you wanted it. Or you could pay someone else to do it.
