Sociologists focus on tone, Rao focuses on the content.
In The Gervais Principle information is a currency and treated as negotiation leverage. You never give it for free, unless strictly in the boundaries of your job. Thus, under this lens, you collect as much information and never give it away for free.
Suppose you're a software engineer and a service you work on is slow.
There's two ways you can go about it:
"Our API has a 300ms+ latency, I have some ideas on how to fix it" -> giving information, and work for free. You're in the loser/clueless category.
Which of those depends on your awareness: are you aware of the political game and ignore it and focus on the craft? Loser. Are you not aware of the political game and try to do "what's best for the team/company"? You're clueless.
Then there's the sociopath's version:
"We may have a performance issues affecting reliability. Before we go deeper, we should decide who owns performance optimization."
This is power talk. Even if you don't own the performance optimization you still:
- communicated that you hold information others don't
- you're setting the tone and direction of the meeting
At this point somebody may raise the point of "which performance issues?" and here the hard part begins, how do you navigate and play the game? Are you prepared to motivate why ownership comes before information?
In the end, probably the best way to learn power talk in the context of the Gervais principle is to experiment, observe and study. Because no other sociologists has focused on it with Rao's angle.