At the end of the day there is no real penalty for being a bad actor on the internet. They get unlimited retries on spamming and otherwise causing problems. In many ways this helps Google entrench itself as the search/ad company. No one else has the money or compute resources to continuously update the internet. Furthermore they have told us it's their job to shove unskippable ads in our faces. They'll gladly let the public internet die in the future if they can push out their own version of "SafeInternet by Google/now with more ads!".
