It’s more about how demonized the libs have been, dissatisfaction with “woke culture,” certain groups of conservatives who will never vote pro-choice, and certain populations not feeling like they have a spot in liberal dialogue. (Young men.) and partly because she’s a black woman.
I would argue the election had almost NOTHING to do with actual policy or cabinet choices, because Trump should have easily lost if it was. His previous cabinet was a disaster and he can no longer attract the best and brightest due to his controversy. So, exactly as expected, his cabinet is a fucking disaster. People are attracted to the guy who will go apeshit on a system that doesn’t seem to work for them, even when stability & slow progress is actually better. (Fast progress is even better, but that’s not what Trump provides)